Money can be an uncomfortable, yet necessary, topic to discuss when meeting with a potential client. You need to know what type of budget you’re working with, and they want to know how much your services will cost them.
But mention the dollar amount too early or too much, and you may raise red flags with the customer. On the other hand, if you don’t know their price range, you may design a project that will cost more than they are willing to pay.
So how do you find the right balance and figure out the best way to ask for a prospect's budget? Here are some dos and don’ts.